Product Description
Packaged, filtered, controlled conversations are out. Open, two-way, authentic communications with your customers and employees are in. We’re entering a new age of corporate communications, and blogs are a key enabler of a better way of talking with customers, employees, the media, and other key constituencies.

In The Corporate Blogging Book Debbie Weil provides a clear-eyed look at blogging as a marketing communications strategy-what works, what doesn’t, and why creating and maintaining a good blog is worth the effort.

Weil demystifies corporate blogging by stripping away the technical jargon and showing you exactly what your customer needs from your blog. She urges managers and executives to confront their fear of blogging. She explains how to avoid legal pitfalls, who should be doing the blogging, and how to keep readers coming back.

Weil explains how corporations like Google, GM, and IBM are maintaining popular blogs and keeping their sales up. Whether your company is large or small, make your way into the blogosphere, and let Debbie Weil show you how to get it right the first time.

The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right

Blogs are online journals where people express themselves through writing. Writing is the process by which one puts the words of a language on a format that others can read. Writing has only been a day in the year that humanity has existed. Talking and thinking are much easier than writing. These processes just out naturally like a river of consciousness, just sometimes, we have to do.

Bloggingnews.net is owned and operated by GPRICESHOP LLC., a US corporation, as a free informational site. They accept only articles which are blog oriented news, provided are reprinted with the permission of the original authors as a promotional tool for their own websites.

Blogging is the wave of the future. They Would Always Like You To Come Back For Up To Date News On Blogging As Well As Always Having The Most Up To Date Blogging News Available.

Anyone submitting an article (blogging oriented) to this site agrees to allow it to be published in electronic form on this website. Publishing of articles by bloggingnews.net is wholly at their discretion. You will be notified via email if your article is published on their site. This site will not publish any article they find to contain profanity, are abusive, rude, illegal, or is not relevant to the topics covered in the site. Some articles have been slightly altered from their original form. These alterations are in html formatting only and are applied to author’s code to make them compatible with W3C specifications.

For more details, please visit – http://www.bloggingnews.net

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Product Description
Get massive exposure for your book, no special computer skills needed — trade published or self published, fiction or nonfiction

Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and “bestseller” campaigns

Blog to connect with readers, driving them to Amazon and bookstores

Boost your visibility with Google, use MySpace for viral marketing

Ignite word of mouth with Web social networks

Capitalize on peer content and “amateur” book reviews

Here’s what the experts say about this book:

“A wealth of ideas for making your book stand out, including many techniques for Internet buzz you won’t find elsewhere.”

– Jane Corn, Amazon.com Top Reviewer

“I spent two years building up skills to market my books Earthcore and Ancestor online, and I can tell you right now that Plug Your Book would have saved me MONTHS of time. I bought this book just to make sure I wasn’t missing anything, but it blew me away.”

– Scott Sigler, # 1 bestselling author

“An amazingly rich collection of cutting-edge promotional tactics and strategies. Makes most other books about online publicity look sickly.”

– Aaron Shepard, author: Aiming at Amazon

“…The one book every author needs to read. I don’t care if you’re writing a computer book, a science fiction novel or the next great self-help guide, you need to get copy of Steve Weber’s Plug Your Book!”

- Joe Wikert, executive publisher, John Wiley & Sons “Practical, pragmatic, low-cost ideas for promoting the heck out of your own book, whether it’s fiction, nonfiction, technical, business or anything else.”

– Dave Taylor, author: ‘Growing Your Business with Google’

“I’ve worked with most of America’s largest book publishers, helping many of them build online marketing departments. I’ve worked for authors too. Plug Your Book is the new training manual.”

– Steve O’Keefe, author: ‘Publicity on the Internet’

“…Plug Your Book reveals the most effective and least expensive tools to promote your titles and to increase your exposure. It’s the best book on online marketing I have ever read, and I read quite a few in the course of my consulting practice with small presses.”

– Marion Gropen, president, Gropen Associates

Here’s what’s inside the book:

… Taking control of your book sales; Electric word of mouth; Amazon’s `long tail;’ Personalized bookstores; Book recommendation effectiveness

… Amazon Bestseller Campaigns; How Bestseller Campaigns work; Haywired recommendations

… Amateur book reviews; Credibility through peers; Amazon Top Reviewers; Negative reviews; Posting trade reviews on Amazon; Fee-based book reviews

… Building your author Web site; A survey of author Web sites; Your online press kit; Multimedia for books; Podcasting for publicity; When to launch your site

… Blogging for authors; Connecting with readers; Blog comments: pros and cons; Blogging categories; Over the long haul; Blog-to-e-mail service

… Social networking; MySpace: Not just for kids; Facebook; Create your own group; Other places on MySpace; More social-networking sites

… Tag – You’re it!; Personal book tagging; Amazon tags; Amazon Media Library; LibraryThing; Tag-based marketing

… Advanced Amazon tools; Buy X, Get Y; Free paired placement; Single New Product e-mails; Amazon Connect; Listmania; So You’d Like to . . . guides; Search Inside the Book; Statistically Improbable Phrases; Writing book reviews; Amapedia; Customer discussions; BookSurge; Your Amazon profile

Plug Your Book! Online Book Marketing for Authors, Book Publicity through Social Networking